From Bret Michaels pushing back his autobiography—likely to squeeze in more “nutty stories” from reality TV—to KISS turning Walmart into a “KISS Corner” filled with M&Ms and Potato Heads, the legacy of this genre is being sold off piece by piece to the highest bidder. It’s a joke. We even see the remnants of White Lion being rebranded as “Mike Tramp’s White Lion” for a tour of Denmark—a country you can cross in half a day. Is this about the music? Never. It’s about the brand.
